NOTINO 20 YEARS
Festival 2024
BRIEF
To celebrate its 20th anniversary, Notino wanted to bring together everyone who has been part of its journey — employees, clients, VIP guests, and loyal fans. The goal was to create an unforgettable experience that celebrates beauty, connection, and the brand’s evolution over two decades.
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SOLUTION
We turned the area around Notino’s Brno headquarters into a vibrant two-day festival filled with music, beauty, and emotion.
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Day 1 was dedicated to employees — a day of celebration, gratitude, and team spirit.
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Day 2 opened the gates to Notino fans, partners, and friends, transforming the space into a dynamic beauty festival.
The experience included:
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13 brand activations with Notino’s beauty partners.
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4 original engagement activities created around the Notino brand.
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10 creative workshops hosted on the side stage.
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Special Notino signature drinks designed exclusively for the event.
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A main stage lineup featuring Ewa Farna, Chinaski, Pam Rabbit, and Tom Odell, delivering 8 hours of non-stop entertainment.
The entire festival celebrated beauty as an experience — something to see, feel, share, and remember.
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