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REDKEN Virtual
event from NYC

BRIEF

Present rebranding of the brand live and launch new type of products to professional

hairdresser through private FCB Group. 2 streams, limitted budget, more topics to cover.

#virtualevents  #onlineevents #creative #digital #marketing #concepts  #onlinecontent

SOLUTION

What we delivered? Taylor made 3D studio. Jingles and graphics of the event respectiong the brand roots. Cunsultings on the flow and content of the event. Prerecordings and live sessions. Interaaction deliverred by slido where the feedback was also kept

IN NUMBERS​

95%

members of private FCB group have seen the streams

2

live 
sessions

+300%

engagement rate
in comparison to all previous streamed

 

100%

positive feedback on studio and stream

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